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MISSION | OBJECTIVES | THE ABC’s | THE 6 Cs | E COMMERCE OPTIONS | STEPS INVOLVED | ADVANTAGES & RISKS | B2C BUSINESS MODEL | INTERNET MARKETING | TEN KEY FACTORS
E COMMERCE: CONSUMER PORTALS
· Explain what is E-Commerce?
· History and ABC’s of E-Commerce
· How are companies using the internet today? (6 C’s)
· E-commerce options for businesses
· Steps involved in E-Commerce
· Risks and Advantages pertaining to E-commerce
· Business models
· How to use the Internet as a Marketing tool
· Ten key factors for success
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