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The web
brochure Simple product description
web site. Relies on pushing customers to traditional outlets. Email contact
is usually provided for further enquiry The
enhanced web brochure Can take orders by email,
fax, phone, including credit card purchases. Product is shipped. Credit card
numbers usually are not secure when passed over the Internet. The
e-commerce mall site Places your web site on a
web mall (host) with other e-commerce merchants and usually includes shopping
cart, secure server and credit card processing (see
www.sofcom.com.au).
A mall may or may not provide credit card authorization and end to end credit
card transaction processing. The
e-commerce host site Similar to above except
you are an independent entity on the web host and have more control of the
setup and software yourself. (For example see
www.webcentral.com.au).
May or may not provide credit card authorization and end to end credit card
transaction processing. The
in-house site You do the lot yourself,
that is, setup and run the web servers, backup, and connectivity in-house.
You can be as sophisticated as you like with electronic payment systems and
end-to-end secure credit card processing. You need to be well resourced with
technical support staff to ensure reliability and efficacy. The
business to business extranet Business to business
e-commerce is predicted to be the largest value sector of the industry within
a few years. This model may incorporate elements of the EDI (electronic data
interchange) standard and will perhaps use XML (extensible markup language)
as a content description language (XML-EDI). |